Post by account_disabled on Mar 5, 2024 6:14:03 GMT
Bing to serve up search results based on: 1) Real time information based on what Twitter users are saying, including memes from trending topics, 2) Preference given to links and URLs that are tweeted by users with more followers or authority, 3) Geo location of tweets to influence search results. As users seek “Thai Restaurants in San Mateo” location based tweets could provide additional context. 4) Eventually results will be served up by your friends. information based on your social graph (your friends) using Google Profile. To Compete, Facebook Must Make More Content Public. For closed social networks like Facebook, this means they need to continue to offer up more data that can be searched in public by search engines. With default settings in Facebook set to ‘friends only’ this will continue to be a challenge as Facebook’s community prefers the filters and privacy settings that this closed social network provides. Twitter’s Future: Seamless Integration with the Web.
Success for Twitter isn’t about becoming Indonesia Telegram Number Data a destination site, but instead about becoming a data protocol that’s embedded everywhere. Like “Air“, microblogging features are already present in multiple applications, desktop and mobile clients, and the bite-sized information is becoming available in context wherever it’s needed. Customers Influence Search Results An even more amazing impact of these announcements is that for the first time, consumers will be able to directly impact web search results. Although companies spend thousands of marketing dollars controlling their search results by using Google’s advertising services, customers and competitors can quickly and cheaply impact search results using simple tools like Twitter. Consumers, empowered using mobile devices as a publishing platform can link to content and influence search results. Now, a simple tweet with a picture of a plane landing on the Hudson from a mobile phone will show up at the top of search results.
Key Takeaways: Customers Impact Brand Search Results Using Twitter Even if your company is not active on Twitter, your customers can influence the search results related to your company –you must pay attention to this trend. Just as your company likely already has a search strategy through search optimization or paid search terms, you’ll need to extend micromedia to your strategy. In order to be prepared for this change, companies must: Develop a Listening Strategy That Starts With Roles and Process. Every business and market is now moving faster and faster as information spreads around the globe in minutes –if not seconds. Companies must be ready to quickly identify flare ups, be ready to respond, and correct incorrect information. Develop a listening strategy that has internal roles set in place, a process to respond and the right tools like Radian 6, Visible Technologies, BuzzMetrics, or Cymfony.
Success for Twitter isn’t about becoming Indonesia Telegram Number Data a destination site, but instead about becoming a data protocol that’s embedded everywhere. Like “Air“, microblogging features are already present in multiple applications, desktop and mobile clients, and the bite-sized information is becoming available in context wherever it’s needed. Customers Influence Search Results An even more amazing impact of these announcements is that for the first time, consumers will be able to directly impact web search results. Although companies spend thousands of marketing dollars controlling their search results by using Google’s advertising services, customers and competitors can quickly and cheaply impact search results using simple tools like Twitter. Consumers, empowered using mobile devices as a publishing platform can link to content and influence search results. Now, a simple tweet with a picture of a plane landing on the Hudson from a mobile phone will show up at the top of search results.
Key Takeaways: Customers Impact Brand Search Results Using Twitter Even if your company is not active on Twitter, your customers can influence the search results related to your company –you must pay attention to this trend. Just as your company likely already has a search strategy through search optimization or paid search terms, you’ll need to extend micromedia to your strategy. In order to be prepared for this change, companies must: Develop a Listening Strategy That Starts With Roles and Process. Every business and market is now moving faster and faster as information spreads around the globe in minutes –if not seconds. Companies must be ready to quickly identify flare ups, be ready to respond, and correct incorrect information. Develop a listening strategy that has internal roles set in place, a process to respond and the right tools like Radian 6, Visible Technologies, BuzzMetrics, or Cymfony.